No Code/Low Code Vs. Traditional Development - Which Team Should You Choose?

When it comes to custom software development, choosing an option between no code/low code development and traditional development becomes harder. Both these techniques of developing software are beneficial in different ways. These are the development techniques that are used vastly by developers from different regions of the world. In this article, you will get a better idea of the fundamental differences between these two software development methods.

What is traditional software development?

This is the conventional way of developing a website or an app. In this type of software development program, two compact teams of developers and programmers collaborate to fulfill clients' requirements. In this case, developers need to create unique coding for a specific website or app. The traditional software development program is the best possible option for developing a simple and less secure website. When the client doesn't emphasize a particular website's security and privacy factors, developers use this technique of software development for developing the website. A software development firm is supposed to hire dedicated developers to perform this kind of software development.

What is low code/no-code software development?

In this method of software development, developers use an existing software development platform to develop an app. Whether the app is for mobiles or the web, an expert developer can develop the app using such a software platform. In this case, developers and programmers don't need to create new or unique codes. In addition to that, this kind of software enables a developer to develop or build an app or website pretty quickly. This software development technique is an excellent choice for developing new apps or websites in a fast-paced environment.

What is the better option between low code/no-code development and traditional development?

Determining a suitable software development procedure for every project is critical for a software development agency. Most software development companies or firms attempt to offer offshore software development services to their clients to fulfill their requirements. The following points will highlight the favorable conditions for performing traditional development or low code/ no-code development.

·     When a company needs to develop a customized website efficiently within a short time-frame, low code/no-code development is an ideal option. This kind of development supports agile transformations of websites and applications. Low code development programs help developers to make necessary changes to websites or apps in smart and rapid ways. As this form of software development is done with some software development tools and platforms, designing new websites or moderating old ones can be smoother.

·        The companies that don't include in-house IT teams can handle their websites and apps with low code/no-code development program. Unlike the traditional development process, the developers don’t need to create new codes to build a website using this method. That’s why companies prefer using this method for website development as they don’t need to hire expert IT developers separately.

·      The low code/no-code development process is comparably cheaper than all other methods. Besides that, it is possible to make a wide variety of customizations using this particular method.

·    If you're looking for a software development process that can help you build a highly interactive website, traditional software development is the only choice. A developer can look into all the aspects of a website, which allows him to develop the website with minute detail.

·      Traditional software development is the best option for websites that need to be encrypted and secure. Some websites require additional security patches to remain protected from hackers. Traditional software development is for those kinds of websites.

Now, you need to determine which method you will choose based on your requirements. Choose any of these methods to build an efficient, customized website.

Overseas Software Outsourcing is back for Offshore Software Development Companies

I have a very close friend “Smith” in the United States. He runs a mid-size company and has a good business set. But he was not an odd man out in this crunching economical situation. Out of 115 people working in his firm, he had to lay off 45 people to balance with regular expenses and fixed costs, and the dropping business.

Smith is not the only case. Many small and mid-size businesses have been affected harshly along with the big players in this downturn period. Business outsourcing, as we all know, has been an integral part of business strategies all the time for many.

But this vulnerable market situation has again made Outsourcing as one of the most important strategies in this slumping economy. Rightly pointed out in an article in CNN Money (Ref: http://money.cnn.com/2008/11/10/smallbusiness/outsourcing.smb/index.htm?postversion=2008111106, titled: Overseas outsourcing heats up again), Outsourcing cut costs greatly. This article showcases the examples of the Business owners who have rightly and successfully implemented the “Outsourcing strategy” to fight with this fluid economy. One of the business owner (outsourcing to India) remarks: "It's typically 70% more expensive to do work in the U.S. than in India" People have cut off their costs as high as 75- 80% outsourcing their work.

The classic example that I can showcase is our own Software Development Company. We have seen an increase in the number of Project inquiries for Web Design, Web Development, Software Development and Search Engine Optimization Services. We are an Offshore Software Development Company having a great proficiency in Software development using the state-of-the-art technologies. We have expertise in ASP.Net, C#, Ajax, Dot Net, Java, iphone/ Android/ Mobile Application development, PHP, LAMP, OsCommerce, Magento eCommerce Development, Coldfusion, Joomla, DotNetNuke, Oracle, etc.

Not only the end-clients, but also the IT software and media companies in USA and Canada are outsourcing their Development Projects with a large flow of companies, since we have a good reputation in the Industry.

We are a Microsoft Gold Certified Partner. We also partner with Microsoft, IBM, Java, Oracle, Linux, SAP and Red Hat. We partner with many Software Development Companies and help them in their process for software development.

Outsourcing really helps in this critical situation. As mentioned in the article I have referred above from CNN Money, Luu (one business owner) agrees: "I used to have to pay salaries, insurance and worker's compensation, even when there was no work, but now I only pay when there is a project."

Apart from cost-cutting, the important benefits are a great talent pool at competitive rates and immense peace of mind if you get a good firm to outsource your projects.

My friend Smith has increased his business leads to 30% than expected just by remodeling his business strategy to Outsourcing. He is able to go for more business with low costs.

Outsourcing has played important role in changing the destinies of many businesses even in the most downturn period. For more details on Software Outsourcing India or Software Development, Web Design and Development, SEO, please enquire with KJ on 201-777-2366, or simply email KJ at kj@semaphore-software.com.

Offshore Development Center- Best solution for the Businesses in USA & Canada

Success for all Businesses depends upon its core strategies. For any industry, for any market, it is the strategy that plays an important role to succeed. Today IT sector has gained a major attention in the whole market. One of the very important factors for the success of an IT Software Company is the proper planning and running of its Development Center.

Often US companies get messed up with the process involved in setting up and managing a development center. Many multinational companies that have started development centers offshore in the last few years have really been benefited from the wisdom of their decision because of the facts like: hassle free ODC Management, rich talent -pool and high cost effectiveness.

Offshore development center (ODC) is one of the business models by which a provision of offshore programming is undertaken. This method of organization of software development is considered to be highly effective for providing clients with visibility and predictability in the development process. This also helps reducing production cost for development

A strategically and strong running ODC is the greatest strengths of an IT company for its software or web development projects. The creation of a successful Offshore Development Centers requires intelligent technical and devoted remote software professionals. Offshore Software Development Center (ODC) establishes a mutually beneficial relationship between the remote software professionals and the client. It allows clients to easily scale their teams up or down as required, cut high costs involved, and permit clients to focus on their core business.

“We at Semaphore have three Offshore Development Centers with highly skilled Software Professionals. Our Software Developers have specialization in their Technical areas backed up with a high length of experience” says KJ, Director for International Operations (Semaphore-software) in New Jersey. “We have hundreds of clients from USA, Canada and all over and we have always tried putting our best efforts in giving ‘more than expectations’ to our clients”

Further in the discussion, KJ adds “We have many clients who are themselves end-clients and get their projects developed and deployed by us. But we too have clients who get an array of projects developed and deployed by our ODC for their end-clients. To add here, we also offer White Label Services. Also, we have clients who avail our Staff Augmentation Services, under which we offer highly experienced Full-time or Part-time resources (talented Man-power) working directly under you (client) on your instructions.”

Adding to this, Mr. Minesh Doshi, Technical Director at Semaphore-software, puts up an interesting point of their value-added services. He mentions “We also assist our Clients in setting up an Offshore Development Center (ODC) for them, wherein the ODC will run primarily under our company. We assist in the operations of the ODC, providing the resources for development work, managing the ODC and the complete lifecycle of Software Development. This frees the client from the terrible worries of the day-to-day operations of the ODC.”

Semaphore has a big pool of Software professionals with specialization in almost all Technologies. Semaphore has professionals with rich experience into Web designing following Web 2.0 standards, Dot Net, PHP, LAMP, OsCommerce, Magento, Coldfusion, Joomla, ASP.Net, C#, Ajax, DotNetNuke, Oracle, Java and many other robust Technologies. Semaphore also offers SEO, BPO and SAP services.

Semaphore also has a team of Professionals working for Mobile Application Development like J2ME, Android, i Phone Mobile Application Development and Mobile Website Developments.

Semaphore (as division of STTL) is a Microsoft Gold Certified Partner. It also partners with Microsoft, IBM, Java, Oracle, Linux, SAP and Red Hat. Semaphore partners with many Software Development Companies in USA, Canada, UK, Netherlands, South Africa, and Australia and help them in their process for software development.

“We have a rich experience of over 1500+ projects with a high client retention rate”, says the Senior Management Team at Semaphore. What lies behind their success is they add value in whatever they offer. Offshore –outsourcing had never been so easy! If you are looking for Custom Software and Application Development Company, Semaphore is one of the best solution-providers.

Semaphore - Successful in Search Engine Reputation Management

"Reputation management" here portrays what happens when you have a problem arise in SERPs, i.e. search engine result pages. Reputation management is a major pain for brands and businesses; whether this arises due to bloggers or social media site jumping on negative news - which might have resulted due to disgruntled customers or left-away X-employees, low morale competitors, etc.

In the online world with Search Engine results, Reputation management can be quite challenging, and more than this, you have frustrated clients who are pressured to make the negative content “go away”. But you can’t make it just “go-away”. If this has been a newspaper or pamphlet in an off-line media, you may throw this away; or even if this is broadcasted, this very rarely has a re-run so that the negative marketing has a real “go away” overtime. This may not bother you as much the negative marketing in an online-media would. In the online world, the information posted about you stays online, long time, accumulates links, and is always accessible from anywhere. Negative content in the search results won’t “JUST GO AWAY.” You will need to continuously get in this and create positive online content about your brand / business across the web so that unfavorable content is pushed down in search results by this positive content.

We at Semaphore Software have more than 15 years of rich experience in Offshore Software Development Projects, Web Design and Development and Search Engine Optimization Services.

We at Semaphore Software offer highly experienced SEO services to our clients. Our SEO and SEM skills get our client’s website to Top Rankings in the search engines and also result in increase in page rank of their website; giving our customers high satisfaction. We have expertise in Keyword Research, Analysis, On-page Optimization, Search Engine Marketing activities like:

• Manual Submission of your website URL in Search Engines

• Manual Submission of your website URL in Quality Directories

• Link Exchange

• Manual Submission of your articles into Quality Article sites/ directories

• Manual Submission of your press-notes into Quality Press Release sites/ directories

We also go for high quality link building efforts by Social Media Optimization/ Marketing.

Semaphore has a big list of clients that varies from small businesses to world-renowned brands. Three of our clients who are Big Brands across the whole world (names not mentioned as agreed upon with the clients) were severely affected with negative marketing and the negative links were positioned in the first SERP i.e. in the first ten results. It was driving towards a big loss towards the credibility of these Big Brands. We at Semaphore accepted this challenge and within a short span of 6 months were successful in driving these negative links back over 10-12 pages for all these three brands.

We called this “Search Engine Reputation Management” that sounds like an unlikely marriage. Search engine reputation management fuses two formerly separate faculties; reputation management and SEO. Reputation management has traditionally been the job of public relations specialists while SEO, a process of optimizing web pages to rank high in the search engines for specific keywords, is considered a function of marketing and promotion. Together they can do double duty and provide a hybrid form of risk management.

As also put earlier, our clients’ businesses were affected so much that they were ready to spend a few thousand dollars to overcome these ‘reputation management’. Our SEO experts at Semaphore planned definite strategies creating 12- 20 micro-sites and optimizing them with applying SEM campaigns for each of these. Our Press Release submissions, social bookmarking and posting positive content of our clients’ businesses into social media sites, blogs and forums proved to be very useful in achieving us our goals and objectives. It is projected (by one of the clients) that through the SERM activities, over a period of time client will save a few million $.

Semaphore Software has a 100% success ratio in achieving its project objectives and thus giving our clients a high level satisfaction. Semaphore has an independent division for Search Engine Optimization with highly experienced SEO professionals. Semaphore also provides them high quality training on regular basis.

Coming back to Reputation Management, a negative marketing not only damages your credit but also destroys your business to a big deal- putting your business into a bin. Hence, before this destroys you, it is always wise to go for Search Engine Reputation Management through a Professional SEO company like our clients did.

Social Media Optimization and Marketing

Semaphore helps Clients to lead high through SOCIAL MEDIA OPTIMIZATION and MARKETING (Know about Social Media Optimization/ Social Media Marketing and find out how Social Media benefits you with Search Engine Optimization)

Everything that helps grow your business is developed on the foundation of good marketing efforts by you. Marketing gives a push to increase your customer base and thus revenue. But more important becomes customer loyalty, good credit within customers’ segment; and therefore comes into the picture: Social marketing. Social marketing includes building your brand, your customer base, loyalty and much more. Semaphore carries years of rich experience, helping our clients with their social media marketing needs.

Call us today at 201-299-3668 or contact us on info@semaphore-software.com immediately to know more on how we have helped our clients lead high and what more we can do for you!

Introduction to Social Media…

With the increasing use of Internet and Technology, website owners are looking for more new ways to expand their businesses and are building strategies to move out through various channels. Their prime aim is to attract more consumers than ever before.

In today’s competitive market, the simplest way that many website owners adopt is Search Engine Optimization services for their website. Search Engine Optimization helps the web-pages to get crawled easily and rank that page high in the search engines. But then how to develop an additional customer base or how to create a more loyal customer base is a million dollar question for all businesses.

For a small website with less number of pages or less competition in its business market (which is a rare case), the website easily gets on the top SERPs with proper Optimization of the website, few Search Engine Marketing activities like Directory Submission, Link Exchange or using Blogs. But for a website with good number of pages – targeting very competitive keywords, with high competition in the business, it takes much more of it to rank high.

Let us recall the Universal and finely accepted –thumb kind of rule that says “Word of Mouth (WOM) is the best Marketing” –that not only gives rise to new customers but increases the loyalty of your customers. This Golden Rule implies similarly in for The Virtual Business World. Here the Word of Mouth happens through social media websites Using social networking sites, business networking sites, blogs or forums or discussion groups helps you for real good quality traffic.

How can Semaphore help you with Social Media Marketing...

Semaphore has a wealth of highly skilled SEO Professionals that carry a rich experience of 5+ years. We can create an affordable SEO/ Social Marketing plan for you, keeping your best interests in mind.

We at Semaphore have a lot to offer. We shall never provide you with plans in general; but we shall study your website and draw the best plan that caters to your business /website requirements.

Social media optimization (or Social Networking Marketing) is currently one of the most featured ways to branding. The very concept utilizes the power of information distribution that a closely bound group of individuals and/or organization enjoys. Through our effective services in social network marketing, we deliver website branding, community awareness at its best. Our actions are reliant on search engine optimization, Google top ten ranking requirements, quality content distribution, and a diverse set of proven activities that help generate good and quality traffic on the website. We market through the following:

• Social Networking Sites
• Business Networking Sites
• Social Bookmarking Sites
• Video Sharing Sites
• Photo Sharing Sites
• Forums/ Blogs/ Discussion groups

Applying these techniques, may help you for a potentially large rise in traffic on your site, including willing customers who are ready to deal with you.

Apart from Social Media Optimization / Marketing Services, we also offer the following at its best:

 

Search Engine Optimization (SEO) Services

 

We at Semaphore, offer world class SEO services to our clients throughout the world. 

Search Engine Marketing (SEM) Services / Link Building:

 

We provide complete web promotion services globally, that includes Search Engine Marketing (SEM), SEO consulting services, market research, as well as link building campaigns.

Search Engine Reputation Management Services

 

We at Semaphore have been 100% successful in delivering the best Reputation Management services to our clients.

About Semaphore Software:-

Semaphore is an offshore software development company. With over 500+ employees, 15+ years of rich experience and with 1000+ Offshore Software Projects developed successfully, Semaphore can assist you in any of your requirements for Software Development, Website Design and Development, Mobile Application Development, Internet/Intranet Solutions, E-Commerce Solutions, Legacy Application Re-engineering, Search Engine Optimization and Marketing or its Business Process Outsourcing...

We at Semaphore have expertise in core technologies like Microsoft .Net, Oracle, SAP, LAMP, Windows Mobile Applications, PHP and Open Source like Joomla, OsCommerce, Zend, and Coldfusion. We also have expertise working on Java Platform (J2ME, JSP, Servlets, Struts, Spring, EJB, Hibernate, etc.). We also offer Offshore Staff Augmentation services (Offshore manpower resource services) at attractive prices and help you setup an offshore or remote IT office.

SEO The Most Unnoticed Yet Important Marketing Strategy on the Internet

Today many businesses are turning towards having their own websites. Having an informative website or rather having a virtual presence on the www platform has become very common now a day.

But then there comes a very vital question: what is the use of having a website if your potential customers can’t find it!

There are many different ways like email or banners or print ads to drive people or rather say Web Traffic to your website; but if you think more about this, there’s no prominent way to score more online customers other than by spooling in people who tell what they are interested in, what information they want, request information on your website and visit you website at zero or rather say no advertising cost.

Then here is where the Search Engine Optimization comes into picture.

Search engine Optimization and Search engine marketing is the low-cost and high-return tool for targeted advertising. And it’s proven that one yields great rewards by adopting and utilizing this tool. I would rather say that there is no better way any body can challenge that can drive better traffic to your website.

It is proved that in b2c ecommerce models, online businesses have yielded more business than traditional brick and mortar ones. But the only way seen now to stand above in the crowd and stake your claim in the online industry is by employing the sound practices of search engine marketing.

Today, many are adding-on their presence in this virtual business world. SEO is a tool that is affordable by all. And small players have started to compete with the big ones by using the smart moves of SEO.

People strive hard to get their websites to the top of Google's, Yahoo's, and MSN's search results.

The best way is adding proper Title and Meta to each of the web pages of your website. You have to be very careful in defining your keywords and description. Try to have key-word oriented titles; and that is a simple and straight way to have your pages ranked higher for that keyword.

The Google algorithms consider this very much. Also important is on-page optimization where in you put Heading tags, Alter tags (to pictures and links), 'links' in the content wherever applicable, using images with low size, giving bold and italic styles to keywords and titles wherever applicable, etc.

Now the time is of SEO-Friendly websites

As it is truly experienced, this is an era of Virtual identity. We love to be more virtual than real! Many people (about 90%* of the IT-savvy people) have their virtual identity called “avatar” in one way or the other.

Trade and commerce have also taken an “Online” presence with the name of “e-Commerce”. These new technological advancements have given rise to a high level of competition.

Most of the businesses that go online will start simply with a website. In 2000, the size of the Web was considered to be around 7 million unique websites, a 50 percent increase compared to the year 1999. One study estimated the World Wide Web (www) to contain 11.5 billion pages (not sites) by January 2005. And in 2005, Yahoo! announced that its search engine index contained more than 19.2 billion documents.

"There are now 100 million Web sites with domain names and content on them," said Netcraft's Rich Miller in 2006.s

Websites have become an important rather an aggressive tool for any business now-a-days! But in this tough competition, to use your website-tool for revenue-generation or simply put, to get more business; it is important to rank high in the SERPs, i.e. to rank high in the Search Engines for competitive key words / phrases.

The solution is to go for Search Engine Optimization Services: Optimizing your site, running link-building campaigns for your website, etc.

Also, other activities to rank up your website in search engines are submitting your website URL into more and more search engines, adding your website URL into online directories, building up links with other relevant business sites, submitting rich articles into article sites, submitting your blog pages into various blog sites, submitting Press Releases into various Press Release sites. This will both increase the traffic overall to your site and enhance your search engine rankings, since the search engines pick up on the number of times people link to and from your site and rank your website higher accordingly.

Hence today, most of the people prefer to have their websites Search Engine Friendly or SEO-Friendly as it is said. 90% of our clients at Semaphore-software ask for SEO-Friendly Websites.

We always follow the Web 2.0 standards while designing a website and we also apply the W3C validation. But now along with these web-design standards, more demanding is having a SEO-Friendly Website.

There are many factors to check to have your website SEO-Friendly.

Few of them are:

 

• Web-page size should be less than 40K
• Applying proper Title and Meta (Keywords and Description) to all web-pages
• Applying Alt tag to images and Anchor tag to links
• Applying Heading (H1- H6)
• Avoid using Flash
• Avoid using frames
• CSS drop down navigation (no Javascript or Flash); CSS stylesheets
• Checking proper density of researched keywords in document text; don't hide text

There are many such factors to be taken care of. We have designed hundreds of websites at Semaphore for our clients; but now the time is of SEO-friendly websites. We ensure your site is built in a way Google can "read", so all your pages, and new ones you create, are soon in Google search results. This is search engine friendly website design.

Building a SEO Friendly design for a website is not doing Search Engine Optimization of your website but making the website Search-Engine Friendly. Search Engine Optimization is an on-going process of extensive Keyword research with link-building for your website.

At Semaphore, we design SEO-Friendly websites for our clients as per their requirements. Also we have our own independent division for SEO where in we take on separate SEO projects for different websites and have successfully achieved the targets as expected by our clients.

Finally, with looking at the current trend from our international customers, now the time is of SEO-Friendly Websites!