Oct 21, 2008

Now the time is of SEO-Friendly websites

As it is truly experienced, this is an era of Virtual identity. We love to be more virtual than real! Many people (about 90%* of the IT-savvy people) have their virtual identity called “avatar” in one way or the other.

Trade and commerce have also taken an “Online” presence with the name of “e-Commerce”. These new technological advancements have given rise to a high level of competition.

Most of the businesses that go online will start simply with a website. In 2000, the size of the Web was considered to be around 7 million unique websites, a 50 percent increase compared to the year 1999. One study estimated the World Wide Web (www) to contain 11.5 billion pages (not sites) by January 2005. And in 2005, Yahoo! announced that its search engine index contained more than 19.2 billion documents.

"There are now 100 million Web sites with domain names and content on them," said Netcraft's Rich Miller in 2006.s

Websites have become an important rather an aggressive tool for any business now-a-days! But in this tough competition, to use your website-tool for revenue-generation or simply put, to get more business; it is important to rank high in the SERPs, i.e. to rank high in the Search Engines for competitive key words / phrases.

The solution is to go for Search Engine Optimization Services: Optimizing your site, running link-building campaigns for your website, etc.

Also, other activities to rank up your website in search engines are submitting your website URL into more and more search engines, adding your website URL into online directories, building up links with other relevant business sites, submitting rich articles into article sites, submitting your blog pages into various blog sites, submitting Press Releases into various Press Release sites. This will both increase the traffic overall to your site and enhance your search engine rankings, since the search engines pick up on the number of times people link to and from your site and rank your website higher accordingly.

Hence today, most of the people prefer to have their websites Search Engine Friendly or SEO-Friendly as it is said. 90% of our clients at Semaphore-software ask for SEO-Friendly Websites.

We always follow the Web 2.0 standards while designing a website and we also apply the W3C validation. But now along with these web-design standards, more demanding is having a SEO-Friendly Website.

There are many factors to check to have your website SEO-Friendly.
  • Web-page size should be less than 40K
  • Applying proper Title and Meta (Keywords and Description) to all web-pages
  • Applying Alt tag to images and Anchor tag to links
  • Applying Heading (H1- H6)
  • Avoid using Flash
  • Avoid using frames
  • CSS drop down navigation (no Javascript or Flash); CSS stylesheets
  • Checking proper density of researched keywords in document text; don't hide text

There are many such factors to be taken care of. We have designed hundreds of websites at Semaphore for our clients; but now the time is of SEO-friendly websites. We ensure your site is built in a way Google can "read", so all your pages, and new ones you create, are soon in Google search results. This is search engine friendly website design.

Building a SEO Friendly design for a website is not doing Search Engine Optimization of your website but making the website Search-Engine Friendly. Search Engine Optimization is an on-going process of extensive Keyword research with link-building for your website.

At Semaphore, we design SEO-Friendly websites for our clients as per their requirements. Also we have our own independent division for SEO where in we take on separate SEO projects for different websites and have successfully achieved the targets as expected by our clients.

Finally, with looking at the current trend from our international customers, now the time is of SEO-Friendly Websites!

No comments: